What You Do

• Devise creative PR strategies that complement the business objectives of our brands
• Develop effective PR plans using appropriate measures to identify and engage the target audience
• Organize and coordinate online and offline PR activities
• Build a strong communications network around the brand that will ensure good relationship with the general public and rising awareness of the brand
• Organise interviews or public speaking opportunities for key personnel and construct press releases
• Advise brands on handling sensitive public issues to preserve reputation in times of crisis
• Assess opportunities for sponsorships and other partnerships and manage relations
• Analyse results of PR campaigns and prepare timely reports

What You Are

• Highly creative, imaginative and curious about clients’ products or services
• Skilled in writing clear, concise and grammatically correct copies and articles
• Understand the different language styles that appeal to various target markets
• Have excellent interpersonal and communication skills
• Thrive under pressure and manage workloads effectively
• Highly self-motivated and well organised
• Have an eye for detail

Key Targets

• Make campaigns come to life, that impact the business of our brands

As a digital first integrated company, our mission is to help brands and businesses win in the new world. To realize our goal of being your trusted advisor, we first dive deep into understanding the dynamics of your business and industry. Our integrated marketing solutions are a derivative of this deep dive. While we are all up for doing tactical brand campaigns, we find higher purpose in the strategic business impact delivered through our creativity.