More about Social Media Analyst position

The Social Media Analyst is responsible for providing feedback to clients and Social Media Directors to let them know how a campaign has been received and how it should be adjusted.. Social Media Analyst generally are hired with an experience of 4-5 years.

Key responsibilities of Social Media Analyst are as follows

• Analyzing social media post metrics.
• Making a note of posts that perform poorly and finding evidence for why this may be.
• Reporting to the Social Media Director to inform them of the success of social media campaigns.
• Providing constructive criticism to content creators to help them make improvements.
• Observing follower engagement and building a report on their behaviors.

Minimum qualification for a Social Media Analyst are

• A degree in Marketing, Communications, or Media, or training with Social Media.
• Excellent communication skills.
• Knowledge of Social Media best practices.

Major skillset required to be a successful Social Media Analyst are Social Media Assistant, Content Creator, analyze data,constructive criticism.