More about Creative Strategist position

Creative stratergist involves developing ad concepts and then working with Graphic Designers, Copywriters, and Advertising Producers to design and create them. Creative Strategist generally are hired with an experience of 5-6 years.

Key responsibilities of Creative Strategist are as follows

• Understanding the brief and create digital business and marketing strategies that align and support digital plans.
• Visualize the challanges with regards to the objectives to be achieved through Digital Media (on various Digital platforms like Facebook, Twitter, YouTube, Pinterest, Instagram, Mobile) and devise solutions through digital channels as and when required.
• I dentify ing business opportunities and/or challenges & provid ing a solution as per the needs of the business.
• Monitor Digital & Media industry trends and competitor offerings to identify potential business avenues and improve current offerings
• Strong focus on Interactive Digital Media Campaigns & Ideas for the business . Focus on driving innovation and creativity .

Minimum qualification for a Creative Strategist are

• Graduation from a reputed college /Institute preferably Advertising
• Must have hands on exp. of 4 to 5 yrs. in relevant area
• Excellent command in Social Media channels such as FB, Twitter, Instagram, LinkedIn etc.

Major skillset required to be a successful Creative Strategist are Creative bent of mind,Social Media channels such as FB, Twitter, Instagram, LinkedIn etc,creative campaign ideas.